University VR Experience Success Story
Universidad Fernando Pessoa Canarias
*PC: Click, hold and drag the screen to see all the angles.
*Phone: Move your phone or hold your finger on the screen and swipe. Make sure you turn on the highest quality!
University - YouTube & Direct Marketing -
Gran Canaria, Spain
La Universidad Fernando Pessoa Canarias (UFPC) is a very modern private university opened in 2014. It specialises in science and medical related courses such as psychology and medicine. It distinguishes itself with its well equipped facilities and practicality of its learning
Challenge:
UFPC recruits students through open days and education fairs around the islands. They needed a tool that would draw attention to their stand and help future students see what their courses entail
Solution:
Deseo VR helped the university create 6 VR experiences of 6 different degrees, advised them on which VR headsets to buy and trained their staff on how to use the headsets. Each VR experience features an actual student learning both in their theoretical and practical lessons.
​
Whilst the viewer goes through the journey, they are also shown the fantastic facilities.
​
In the first education fair, 39 people tried the VR experiences and 100% thought they learned something new about the degree. One student even shouted after experiencing 2 different degrees "that is it, that is what I want to study" showing we have helped them decide.
Process:
1. Objectives of the VR experience agreed
2. Based on discussions with the university a storyboard is created
3. Dates and logistics is agreed
4. Deseo VR´s content creator travelled to Gran Canaria
5. 5 days of filming
6. 2 week of intense editing to produce the 1st draft
7. University revised the draft
8. 1 week of editing to produce the final draft
9. University revised the draft
10. UFPC VR experiences were born
11. Deseo VR accompanied UFPC to the education fair
Let's Talk
